Reimagining Nokia’s Digital Experience for Enterprise Customers
The Nokia website redesign leveraged a new brand identity to create personalized, self-serve experiences, including configurators, quoting tools, dashboards, and AI-powered solutions, enhancing engagement for large-scale enterprise customers.
Nokia Project Description
A complete redesign and North Star vision to reimagine Nokia’s digital experience and create a future-forward platform that aligns with their evolving brand and business goals. The project involved stakeholder and customer interviews, persona development, and journey mapping, along with a competitive analysis and UX assessment to identify key opportunities. The final North Star vision provided a clear strategic direction, ensuring a seamless, engaging, and scalable digital experience that Nokia could rally behind.
Services & Technologies Leveraged for Nokia
UX & Product Design
UX Research & Strategy
Stakeholder & Customer Interviews
Persona Development & Journey Mapping
Competitive Analysis
UX Assessment & Heuristic Review
North Star Vision & Concept Development
Wireframing & Prototyping
Digital Transformation
Future-State Experience Strategy
Scalable Design System Development
Business Alignment & Digital Roadmap
Disclaimer: This project was executed as part of an engagement with PwC, where TOZA team members contributed expertise in UX, strategy, and digital transformation. TOZA does not claim direct ownership over the final implementation. All trademarks, brand names, and logos belong to their respective owners.