Revolutionizing Vaccine Distribution with Moderna Direct
Moderna Direct is a groundbreaking direct-to-consumer platform that streamlined vaccine ordering, reducing lead times from 30 days to just 2 days and generating $10M in orders within the first 30 days.
Moderna Direct Project Description
Moderna Direct is a groundbreaking platform that enabled Moderna to sell vaccines directly to customers, effectively eliminating the middleman.
Our work focused on crafting an intuitive, engaging, and user-friendly design that not only revolutionized the vaccine distribution process but also significantly reduced lead times—from 30 days to just 2 days. The streamlined experience, from customer registration to vaccine delivery, led to an overwhelming response, generating over $10 million in orders within the first 30 days of launch. This project stands as a testament to the power of innovative design in driving operational efficiency and business success.
Services & Technologies Leveraged for Moderna Direct
UX & Product Design
UX Research & Strategy
User Journey Mapping
Wireframing & Prototyping
UI/UX Design & Optimization
Usability Testing
Full-Stack Development
Headless Architecture Implementation
Front-End Development
API Integrations
Performance Optimization
Digital Transformation
Scalable Content Management System (CMS)
Contentful Integration
E-Commerce & Marketplace Solutions
Custom Workflow Automation
Disclaimer: This project was executed as part of an engagement with PwC, where TOZA team members contributed expertise in UX, strategy, and digital transformation. TOZA does not claim direct ownership over the final implementation. All trademarks, brand names, and logos belong to their respective owners.